Italy Italy


This guide is for e-commerce companies that sell online via web stores or at marketplaces.


VAT Standard rate

The standard VAT rate in Italy in 2024 is 22%.



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VAT Reduced rate


  • Certain products and services are eligible for the special reduced rate, including electric power supplies for listed uses and listed drugs.


  • Certain products and services are eligible for the special reduced rate, including children’s products and feminine intimate hygiene.


  • Certain products and services are eligible for a special reduced rate, including food, drinks, and agricultural products.


Deductible VAT

If goods or services were used to make taxable supplies in Italy, VAT in input invoices might be credited. Examples include:

  • VAT paid at custom clearance with your EORI number;
  • VAT paid to Italian suppliers.

See the summary of the EU VAT rates.



From the 1st of July 2021, the distance selling thresholds were withdrawn and replaced by a unified threshold of EUR10,000 for all EU members.

In other words, VAT should be charged at the VAT rate of the customer’s country of residence by companies whose annual taxable cross-border turnover is over €10,000.

Italy VAT registration threshold for resident businesses rise at the start of 2023 to €85,000


Registration procedure

When a company has the obligation to register, the owners will be required to complete and submit a VAT registration form, along with supporting documentation:

  • Certificate of incorporation;
  • Trade register extract;
  • VAT certificate;
  • Articles of Associations;
  • If the company is appointing a local tax agent or Fiscal Representative, then a Letter of Authority or Power of Attorney is.

The Intra-community VAT number should be received under a separate application.


Tax representative

Taxable companies established outside the European Union are obliged to appoint fiscal representatives in order to handle all formalities related to VAT registration and filling.


Keeping records

In Italy, there are strict rules on the layout and format of VAT records to be kept by companies or their tax agents. Records must be kept by the taxable person or by the keeper of its accounts and reported to the competent Tax Agency. It is not possible to keep abroad paper invoices and other documents relevant for tax purposes that are paper archived (accounting registers included). In such cases, the VAT books and the other relevant documents (i.e.: invoices and transport documents) have to be submitted upon request of the Tax Authorities. The retention period for the records is ten years.


Sales list

The European sales list (ESL) must be filled and submitted on a monthly basis.
If your deliveries do not exceed $50,000, then you can submission of reports quarterly (it is necessary to obtain the consent of the tax authority). The report must be submitted before the 25th day of the month following the reporting period.


VAT payment date

Periodical VAT payments are due on a monthly or quarterly basis. The VAT due must be paid before the 16th day of the month following the period or the 16th day of the second month following the quarter. In the case of a quarterly scheme interest applies.


Filing VAT returns

A taxpayer must transmit tax returns to the L’Agenzia delle Entrate by electronic means. The LOVAT platform supports digital submission.

The tax period is one quarter. Quarterly VAT returns must be filed electronically on the 16th day of the second month following the quarter. For example, VAT returns for the 1st quarter must be filed no later than May 16.

Annual VAT returns must be filled up to 30th April of the following year.

Companies can also keep track of deadlines at the Lovat portal.


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Digital services

Effective since 1 January 2015. 

Digital business in Italy is regulated by DECRETO LEGISLATIVO 31 Marzo 2015, n. 42  implementing the Directive 2000/31/EC on certain legal aspects of information society services, in particular, electronic commerce, in the Internal Market (Electronic Commerce Directive).


VAT Standard rate 

The standard VAT rate in Italy in 2024 is 22%.



The Lovat VAT compliance platform


VAT Reduced rate

4% eBooks.


VAT calculation peculiarity

VAT= Total revenue * 22/122.



The tax threshold is €0 for digital services. 


Pieces of evidence

To identify a customer’s location, the merchant has to collect at least two items on non-contradictory evidence. And if two of them are in Italy, the customer may be determined as Italian:

  • Customer’s permanent address;
  • Billing address (bank or electronic payment operator);
  • IP address;
  • Telephone number;
  • The location of the customer’s fixed landline through which the service is supplied to him;
  • Other commercially relevant information.


E-services list

A digital product is any product that’s stored, delivered, and used in an electronic format. These are goods or services that the customer receives via email, by downloading them from the Internet, or through logging into a website, in particular:

  • E-books, images, movies, and videos, whether buying a copy from Shopify or using a service like Netflix. In tax language, these products are in a category usually called, «Audio, visual, or audio-visual products»;
  • Downloadable and streaming music, whether buying an MP3 or using a service like SoundCloud or Spotify. Of course, these products also fall into the audio category;
  • Cloud-based software and as-a-Service products, such as Software-as-a-Service (SaaS), Platform-as-a-Service (PaaS), and Infrastructure-as-a-Service (IaaS);
  • Websites, site hosting services, and internet service providers;
  • Online ads and affiliate marketing.


Registration procedure

A non-European taxable person that chooses to identify in Italy requires the registration filling out the online form available on the Agenzia delle Entrate website, in the free access area.  With the credential, it can fill out the online format at the link «Registration».  

Via the portal e-merchant need to provide the following data:  

  • A company name;
  • The Country where the taxable person’s company is headquartered;
  • Full address of the company;
  • Electronic addresses: e-mail addresses, websites;
  • Tax Identification Number is given by the Country of residence or domicile if any;
  • A declaration stating he/she/it has not been already identified for VAT purposes in the EU;
  • Bank details;
  • Scheme starting date if prior to the registration date;
  • Reference name: name, surname, e-mail address, and phone number of the individual;
  • Italian Revenue Agency may refer to request information or send communications.

 There is no obligation to appoint a tax representative in Italy if a company provides only digital services.  


Keeping records

E-merchants need to store all VAT-relevant information for ten years. A company must keep them in files in case any authority wants to verify its tax history.


VAT payment date

The payment has to be done within 20 days of the end of the period is referred to, namely: 

  • 20th of April for the first quarter of the year;
  • 20th of July for the second quarter of the year;
  • 20th of October for the third quarter of the year;
  • 20th of January for the fourth quarter of the year.


Filing VAT returns

Italian VAT return is due quarterly. Businesses registered for Moss in Italy have to submit the VAT Moss quarterly return electronically. At the end of each quarter, there are 20 days to file and pay whatever a company owes.

The deadlines for the returns are: 

  • 20 April – for the first quarter ending 31 March;
  • 20 July – for the second quarter ending 30 June;
  • 20 October – for the third quarter ending 30 September;
  • 20 January – for the fourth quarter ending 31 December.

There is no deadline change for the submission of the return if this date falls on the weekend or on a public holiday. The company which didn’t carry out any supply in Italy or in the EU during a quarter still has to submit a «nil return». 


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